Granola vs Tactiq: pricing, features and which to choose

Granola is designed around meetings rather than a general project database. Its desktop and mobile apps capture device audio and produce transcripts, summaries, decisions, action items, and reusable note formats. It can work without a conspicuous bot joining a video call, supporting local notetaking, though organizations still need consent and recording practices. Features include AI chat across meetings, shared folders, custom templates, multilingual support, recipes, pre-meeting briefs, follow-up emails, and integrations. Basic costs $0 per user per month, Business costs $14, and Enterprise costs $35. Business adds advanced models, collaboration and CRM integrations, MCP, and API access. Enterprise adds SSO, administration, retention, analytics, support, audit API, SCIM, HIPAA-compliant workspaces, and organization-wide controls. Granola suits meeting-focused teams needing searchable notes and shared context.

Granola offers Basic, Business, and Enterprise plans. Basic is free at $0 per user per month and includes AI meeting notes, 30 days of history, AI chat, shared folders, templates, multilingual support, Slack integration, and per-user training opt-out. Business costs $14 per user per month with monthly billing, adding unlimited history, advanced AI models and features, pre-meeting briefs, follow-up emails, a workspace dictionary, integrations with Notion, Zapier, HubSpot, Affinity, and Attio, centralized billing, MCP, and API access. Enterprise costs $35 per user per month through a monthly or annual contract and adds SSO, security and administration, priority support, analytics, retention policies, sharing controls, audit API, SCIM, HIPAA-compliant workspaces, and organization-wide training opt-out. Choose it if you need meeting-focused notes, collaboration, integrations, or enterprise controls.

Granola was founded in March 2023 by Chris Pedregal and Sam Stephenson. Announcements identify a $4.25 million seed round in 2023, a $20 million Series A in October 2024, and a $43 million Series B in May 2025 led by Nat Friedman and Daniel Gross's NFDG. Reported funding reached $67 million, with a $250 million valuation reported at the Series B. Granola's 2.0 announcement described a collaborative team workspace direction. Compared with ClickUp Brain, Granola is narrower and more meeting-focused. Otter.ai and Fireflies.ai provide comparable transcription and meeting intelligence, while Notion AI begins within a broader workspace. Granola's bot-free capture and editable notepad distinguish its workflow, making it a fit for professionals and teams that need searchable meeting notes, shared context, and integrations.

Tactiq is an Australian company that built its meeting assistant as a browser extension rather than a recording bot. When a Google Meet, Zoom or Microsoft Teams call starts in the browser, Tactiq captures the live captions and speech as text, with speaker names, without adding a visible participant to the call. Tactiq says it does not store audio, only text transcripts, which appeals to teams uncomfortable with bots recording meetings. It says it is used by more than 10,000 companies and over 1 million people. The extension works in Chrome and Edge, and Google Companion Mode support lets users transcribe from a second device in the room.

During a call, the Tactiq side panel shows the live transcript, and users can highlight key lines, add notes, take screenshots and ask questions about the meeting so far. After the call, the full transcript is saved to the Tactiq dashboard with search, tags, folders and sharing, and can be exported to Google Docs, Notion, Confluence or other tools. Tactiq supports more than 60 languages. Users can also upload recordings or transcripts from other sources. Team and higher plans auto-share transcripts with colleagues, and a Daily Digest summarizes recent meetings. Admins can pause automatic transcription or turn off the in-meeting notification on paid plans.

Tactiq's main advantages are bot-free capture and a low entry price. Its limits are that it works only for browser-based meetings, offers no audio or video recording to replay, and relies on meeting captions, so accuracy can trail tools that process audio directly. Otter and Fireflies join calls as bots and record audio and video with deeper search and analytics. Fathom offers a generous free recorder for Zoom, Meet and Teams, tl;dv records and clips video, and Granola transcribes from the device without a bot. Choose Tactiq if you want transcripts and AI notes from browser meetings without a bot announcing itself.