Google Stitch vs Relume: pricing, features and which to choose

Google Stitch is a browser based UI design experiment from Google Labs, introduced on May 20, 2025 and rebuilt as an AI native infinite canvas on March 18, 2026. It turns text, images, screenshots, sketches, code fragments, and voice instructions into web and mobile interface designs, prototypes, and frontend output. A user can begin with a product description or rough reference instead of a blank design file. Stitch targets designers, developers, founders, and small teams exploring product flows. Its current scope runs from early ideas through connected prototypes and developer handoff. Google publishes no Stitch specific user, revenue, funding, or company scale figures. Because Stitch remains a Labs experiment, its long term availability is less certain than established design software used for lasting archives.

A typical Stitch workflow starts with a product description, screenshot, sketch, image, code fragment, or voice instruction. Generated screens appear on an infinite canvas, where users can request conversational edits, variants, critiques, layout changes, alternate palettes, and logical next screens. Screens can connect into clickable flows, and Play previews interactions. Stitch can extract design rules from a URL, while DESIGN.md transfers those rules between Stitch projects and coding tools. Users can paste output into Figma, export frontend code, and connect development workflows through the Stitch MCP server and SDK. Google also documents exports toward AI Studio and Antigravity. The March 2026 release added project wide canvas context, a design agent, an Agent manager for parallel directions, and voice design, extending work beyond single generated screens.

Stitch suits rapid product exploration and design to code handoff, especially for designers, developers, founders, and small teams that want free multimodal generation and connected prototypes. Figma remains stronger for established collaboration, permissions, version history, review processes, design systems, and shared libraries. Framer is a stronger choice for publishing responsive websites, while Visily focuses on accessible wireframing and diagram to UI work. Stitch can transfer designs into Figma, but generated layouts and frontend code require accessibility and engineering checks. Changing quotas make budgeting difficult, and experimental status creates uncertainty for long lived archives. Pick Google Stitch if free prompt, image, and voice exploration plus Google developer integrations matter most; pick Figma for mature team controls, or Framer for responsive website publishing.

Relume is a web design and publishing platform from Relume Tech Pty Ltd, built for agencies, freelancers, and marketing teams creating client websites. Co-founders Dan Anisse, Adam Mura, and Daniel Slater are listed on company pages dated August 2022. Relume says its products have more than 1 million users, while its Publish announcement says more than 2 million websites have been built. The product began as a component library and Site Builder, then added React and HTML export, publishing, hosting, AI agents, and CMS features. Its focus remains marketing websites rather than general product design. The strongest fit is a web team seeking repeatable structure, shared components, and a route from an initial brief to a published client site.

A Relume project usually starts with a brief. Site Builder converts that brief into a sitemap and wireframes, then lets users edit pages, replace sections, set colors and typography, and create a style guide. Paid Site Builder plans include more than 1,000 Figma, Webflow, and React components. Users can export work to Figma, Webflow, React, or HTML, while libraries let teams save and share components. Relume Publish adds custom domains, SSL, analytics, forms, redirects, custom code, and search controls. Library MCP brings components into Cursor, Claude, Windsurf, and Visual Studio Code. Publish MCP can build, publish, and update sites from Claude or ChatGPT, according to Relume's October 2026 release announcement. This makes the platform useful across planning, design, handoff, and publishing.

Relume suits agencies producing repeatable Webflow marketing sites, designers wanting AI-generated sitemaps and wireframes, teams maintaining shared component libraries, and web teams needing optional hosting or CMS features. Its commercial license permits finished client and personal websites, including repeated use, but forbids redistributing components, reselling downloaded assets, or delivering editable source files containing them. Relume is less suitable for native mobile work, unrestricted asset redistribution, or projects that must avoid supported exports. Framer is a closer choice for designers preferring visual design and publishing in one editor. Webflow offers deeper production control, while Figma remains broader for product design. Agencies needing structured marketing sites, component reuse, and Figma, Webflow, or React handoff should pick Relume.