Best AI Tools for Marketers
AI tools for marketing teams: copywriting, SEO, social scheduling, email and tracking how AI search engines mention your brand.
How we picked
The picks cover the main marketing jobs: writing copy, SEO research and content scoring, design, social scheduling, email, and AI search visibility. Prices range from free plans to $139.95 a month for Semrush.
At a glance
| Tool | Pricing | Free plan | Open source | API |
|---|---|---|---|---|
| Free / Starter $7/user/month | ||||
| From $69/seat/month | ||||
| From $29/month | ||||
| Free / SEO $139.95/month | ||||
| From $82/month | ||||
| From $129/month | ||||
| Free / Pro $144/year for one person | ||||
| Free / Essentials $5/month per channel | ||||
| Free / Paid Email $20/month | ||||
| Free / Essentials Starting at $13/month | ||||
| Contact sales |
The 11 tools
1HubSpot Breeze AI
Free / Starter $7/user/monthCRM-grounded AI assistants, agents, and workflows for go-to-market teams
Free planAPIPaid from: Starter · $7/user/monthHubSpot Breeze AI combines CRM-connected assistance and specialized agents for marketing, sales, and service teams. Breeze Assistant is included with HubSpot subscriptions, and free CRM tools offer an entry point at $0. Paid Starter access is advertised from $7 per user monthly, while credit-metered agent actions can add further charges.
- Best for
- HubSpot teams wanting CRM-grounded AI assistance.
- Strength
- Breeze grounds assistance in CRM and customer context.
- Drawback
- Many agent actions consume credits beyond subscription access.
2
Jasper
From $69/seat/monthMarketing AI for controlled, on-brand content production
APIPaid from: Pro monthly · $69/seat/monthJasper is a marketing AI platform for teams that need shared brand rules, reusable knowledge, campaign workflows, and governance. Pro starts at $69 per seat monthly or $59 per seat monthly billed annually, while Business uses custom pricing. A seven-day Pro trial is available for evaluation before payment.
- Best for
- Marketing teams enforcing shared brand rules.
- Strength
- Brand controls support recurring marketing work.
- Drawback
- Pro includes one seat and two Brand Voices.
3
AI-powered GTM workflows for revenue teams.
APIPaid from: Chat · $29/monthCopy.ai is a go-to-market automation platform for sales, marketing, and revenue operations teams. It combines AI chat, reusable workflows, integrations, and brand knowledge for repeatable business processes. The entry plan costs $29 per month when billed monthly, or $24 per month with annual billing. Larger workflow plans begin at $1,000 per month.
Fullcast announced its acquisition of Copy.ai on October 15, 2025. Copy.ai remains active and focuses on go-to-market automation.
- Best for
- Revenue teams automating repeatable go-to-market processes.
- Strength
- Chat includes five seats and unlimited Chat words.
- Drawback
- Growth costs $1,000/month before workflow volume scales.
4SEO and AI search visibility software for marketing teams
Free planAPIPaid from: SEO · $139.95/monthSemrush is a marketing platform for SEO, AI search visibility, content, advertising, social, local marketing, and market research. It serves freelancers, agencies, growing teams, and enterprises managing online visibility. Free access is available, while paid SEO and AI Search plans start at $199 monthly or $165.17 monthly with annual billing.
Adobe completed its acquisition of Semrush on April 28, 2026. Semrush is now an Adobe company.
- Best for
- Agencies managing multiple client websites and reports.
- Strength
- Combines SEO and AI visibility in the same subscription.
- Drawback
- Pricing and usage quotas require careful plan comparison.
5SEO content optimization with AI search visibility tracking
APIPaid from: AI Visibility Tracking · $82/monthSurfer is an SEO content platform for agencies, in-house marketing teams, and individual creators. It combines content briefs, optimization, AI writing, audits, internal linking, and AI visibility tracking. The entry Discovery plan costs $49 per month when billed annually, and new accounts receive a seven-day Pro trial.
Surfer joined Group Positive in September 2026. The company says its team, product, projects, data, and workflows remain unchanged.
- Best for
- Agencies producing and optimizing many SEO articles.
- Strength
- AI Tracker covers ChatGPT, Gemini, Google AI, and Perplexity.
- Drawback
- Advanced AI visibility features require higher-priced plans.
6Clearscope
From $129/monthSEO and AI visibility workspaces for research, drafting, and monitoring
Paid from: Essentials · $129/monthClearscope is a paid SEO and content optimization SaaS with a 14-day trial and no free-forever plan. Essentials costs $129 monthly, Business costs $399 monthly, and Enterprise uses custom pricing. It combines query research, content recommendations, AI visibility tracking, drafting, inventory, sharing, and reporting for teams managing structured editorial programs.
- Best for
- SEO teams managing recurring content programs
- Strength
- The workflow connects topic research, drafting, optimization, inventory, and monitoring.
- Drawback
- The lowest paid tier costs $129 per month.
7
Canva
Free / Pro $144/year for one personA visual suite for design, documents, video, and brand work
Free planAPIPaid from: Pro · $144/year for one personCanva is a browser-based visual communication suite for creators, educators, marketers, and businesses. Canva Free costs $0, Pro costs $144 per year for one person in the United States, and Business costs $20 per person per month. It combines templates, stock media, collaboration, publishing, and generative AI in one workspace.
- Best for
- Small businesses producing branded marketing assets.
- Strength
- One account covers presentations, documents, video, and social content.
- Drawback
- Asset licenses impose commercial and resale restrictions.
8Buffer
Free / Essentials $5/month per channelAffordable social publishing and engagement for small teams
Free planAPIPaid from: Essentials · $5/month per channelBuffer is a social media scheduling, publishing, engagement, analytics and link-in-bio platform for creators, freelancers, small businesses and agencies. Its free plan supports basic publishing and engagement, while paid access starts at $5 per connected channel per month with annual billing. The product suits teams that want straightforward multi-network publishing without enterprise social-care costs.
- Best for
- Creators scheduling content across several social networks.
- Strength
- The free plan includes publishing, analytics, Community and API access.
- Drawback
- The free plan allows only 10 scheduled posts per channel.
9Klaviyo
Free / Paid Email $20/monthEcommerce CRM for behavioral marketing, messaging, service, and AI
Free planAPIPaid from: Paid Email · $20/monthKlaviyo is a B2C CRM and ecommerce marketing platform for brands that connect customer data with email, mobile messaging, analytics, service, and automated journeys. It suits teams that need event-based segmentation and revenue attribution more than basic newsletters. A free plan supports up to 250 active profiles and 500 monthly email sends. Paid email starts at $20 per month for 500 active profiles.
- Best for
- Ecommerce brands using behavioral events for automated journeys.
- Strength
- Behavioral segmentation connects customer events to campaigns.
- Drawback
- Reachable profile growth can increase recurring costs.
10Mailchimp
Free / Essentials Starting at $13/monthEmail marketing and automation for growing businesses
Free planAPIPaid from: Essentials · Starting at $13/monthMailchimp is a hosted email marketing and automation service owned by Intuit for small and mid-market businesses. It combines campaigns, audiences, automation flows, ecommerce connections, SMS, analytics, and AI features. A free plan supports fewer than 250 contacts, while paid plans use contact tiers, with Essentials starting at $13 per month according to a current third-party comparison.
- Best for
- Small businesses running newsletters and promotional email campaigns.
- Strength
- The free plan supports 500 monthly emails for fewer than 250 contacts.
- Drawback
- Unsubscribed and non-subscribed contacts count toward contact limits.
11Profound measures how brands appear in AI generated answers and connects those findings to research, content, and automated workflows. It serves marketing teams at startups, agencies, and larger companies. A free Trial is available, while the current pricing page presents Enterprise as Custom and help documentation lists self serve credit allowances without publishing a complete paid price table.
- Best for
- Marketing teams measuring brand visibility across AI answer platforms.
- Strength
- Trial tracks 50 unique prompts daily across ChatGPT, Gemini, and Google AI Overviews.
- Drawback
- The current pricing page does not show a complete paid self serve price table.