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Best AI Tools for Marketers

AI tools for marketing teams: copywriting, SEO, social scheduling, email and tracking how AI search engines mention your brand.

HubSpot Breeze AI logoJasper logoCopy.ai logoSemrush logoSurfer logoClearscope logoCanva logoBuffer logo
11 toolsUpdated October 26, 2026

How we picked

The picks cover the main marketing jobs: writing copy, SEO research and content scoring, design, social scheduling, email, and AI search visibility. Prices range from free plans to $139.95 a month for Semrush.

At a glance

ToolPricingFree planOpen sourceAPI
HubSpot Breeze AI logoHubSpot Breeze AIFree / Starter $7/user/month
Jasper logoJasperFrom $69/seat/month
Copy.ai logoCopy.aiFrom $29/month
Semrush logoSemrushFree / SEO $139.95/month
Surfer logoSurferFrom $82/month
Clearscope logoClearscopeFrom $129/month
Canva logoCanvaFree / Pro $144/year for one person
Buffer logoBufferFree / Essentials $5/month per channel
Klaviyo logoKlaviyoFree / Paid Email $20/month
Mailchimp logoMailchimpFree / Essentials Starting at $13/month
Profound logoProfoundContact sales
Compare HubSpot Breeze AI, Jasper, Clearscope, Canva side by side

The 11 tools

  1. HubSpot Breeze AI logo1

    HubSpot Breeze AI

    Free / Starter $7/user/month

    CRM-grounded AI assistants, agents, and workflows for go-to-market teams

    Free planAPIPaid from: Starter · $7/user/month

    HubSpot Breeze AI combines CRM-connected assistance and specialized agents for marketing, sales, and service teams. Breeze Assistant is included with HubSpot subscriptions, and free CRM tools offer an entry point at $0. Paid Starter access is advertised from $7 per user monthly, while credit-metered agent actions can add further charges.

    Best for
    HubSpot teams wanting CRM-grounded AI assistance.
    Strength
    Breeze grounds assistance in CRM and customer context.
    Drawback
    Many agent actions consume credits beyond subscription access.
  2. Jasper logo2

    Jasper

    From $69/seat/month

    Marketing AI for controlled, on-brand content production

    APIPaid from: Pro monthly · $69/seat/month

    Jasper is a marketing AI platform for teams that need shared brand rules, reusable knowledge, campaign workflows, and governance. Pro starts at $69 per seat monthly or $59 per seat monthly billed annually, while Business uses custom pricing. A seven-day Pro trial is available for evaluation before payment.

    Best for
    Marketing teams enforcing shared brand rules.
    Strength
    Brand controls support recurring marketing work.
    Drawback
    Pro includes one seat and two Brand Voices.
  3. Copy.ai logo3

    Copy.ai

    AcquiredFrom $29/month

    AI-powered GTM workflows for revenue teams.

    APIPaid from: Chat · $29/month

    Copy.ai is a go-to-market automation platform for sales, marketing, and revenue operations teams. It combines AI chat, reusable workflows, integrations, and brand knowledge for repeatable business processes. The entry plan costs $29 per month when billed monthly, or $24 per month with annual billing. Larger workflow plans begin at $1,000 per month.

    Fullcast announced its acquisition of Copy.ai on October 15, 2025. Copy.ai remains active and focuses on go-to-market automation.

    Best for
    Revenue teams automating repeatable go-to-market processes.
    Strength
    Chat includes five seats and unlimited Chat words.
    Drawback
    Growth costs $1,000/month before workflow volume scales.
  4. Semrush logo4

    Semrush

    AcquiredFree / SEO $139.95/month

    SEO and AI search visibility software for marketing teams

    Free planAPIPaid from: SEO · $139.95/month

    Semrush is a marketing platform for SEO, AI search visibility, content, advertising, social, local marketing, and market research. It serves freelancers, agencies, growing teams, and enterprises managing online visibility. Free access is available, while paid SEO and AI Search plans start at $199 monthly or $165.17 monthly with annual billing.

    Adobe completed its acquisition of Semrush on April 28, 2026. Semrush is now an Adobe company.

    Best for
    Agencies managing multiple client websites and reports.
    Strength
    Combines SEO and AI visibility in the same subscription.
    Drawback
    Pricing and usage quotas require careful plan comparison.
  5. Surfer logo5

    Surfer

    AcquiredFrom $82/month

    SEO content optimization with AI search visibility tracking

    APIPaid from: AI Visibility Tracking · $82/month

    Surfer is an SEO content platform for agencies, in-house marketing teams, and individual creators. It combines content briefs, optimization, AI writing, audits, internal linking, and AI visibility tracking. The entry Discovery plan costs $49 per month when billed annually, and new accounts receive a seven-day Pro trial.

    Surfer joined Group Positive in September 2026. The company says its team, product, projects, data, and workflows remain unchanged.

    Best for
    Agencies producing and optimizing many SEO articles.
    Strength
    AI Tracker covers ChatGPT, Gemini, Google AI, and Perplexity.
    Drawback
    Advanced AI visibility features require higher-priced plans.
  6. Clearscope logo6

    Clearscope

    From $129/month

    SEO and AI visibility workspaces for research, drafting, and monitoring

    Paid from: Essentials · $129/month

    Clearscope is a paid SEO and content optimization SaaS with a 14-day trial and no free-forever plan. Essentials costs $129 monthly, Business costs $399 monthly, and Enterprise uses custom pricing. It combines query research, content recommendations, AI visibility tracking, drafting, inventory, sharing, and reporting for teams managing structured editorial programs.

    Best for
    SEO teams managing recurring content programs
    Strength
    The workflow connects topic research, drafting, optimization, inventory, and monitoring.
    Drawback
    The lowest paid tier costs $129 per month.
  7. Canva logo7

    Canva

    Free / Pro $144/year for one person

    A visual suite for design, documents, video, and brand work

    Free planAPIPaid from: Pro · $144/year for one person

    Canva is a browser-based visual communication suite for creators, educators, marketers, and businesses. Canva Free costs $0, Pro costs $144 per year for one person in the United States, and Business costs $20 per person per month. It combines templates, stock media, collaboration, publishing, and generative AI in one workspace.

    Best for
    Small businesses producing branded marketing assets.
    Strength
    One account covers presentations, documents, video, and social content.
    Drawback
    Asset licenses impose commercial and resale restrictions.
  8. Buffer logo8

    Buffer

    Free / Essentials $5/month per channel

    Affordable social publishing and engagement for small teams

    Free planAPIPaid from: Essentials · $5/month per channel

    Buffer is a social media scheduling, publishing, engagement, analytics and link-in-bio platform for creators, freelancers, small businesses and agencies. Its free plan supports basic publishing and engagement, while paid access starts at $5 per connected channel per month with annual billing. The product suits teams that want straightforward multi-network publishing without enterprise social-care costs.

    Best for
    Creators scheduling content across several social networks.
    Strength
    The free plan includes publishing, analytics, Community and API access.
    Drawback
    The free plan allows only 10 scheduled posts per channel.
  9. Klaviyo logo9

    Klaviyo

    Free / Paid Email $20/month

    Ecommerce CRM for behavioral marketing, messaging, service, and AI

    Free planAPIPaid from: Paid Email · $20/month

    Klaviyo is a B2C CRM and ecommerce marketing platform for brands that connect customer data with email, mobile messaging, analytics, service, and automated journeys. It suits teams that need event-based segmentation and revenue attribution more than basic newsletters. A free plan supports up to 250 active profiles and 500 monthly email sends. Paid email starts at $20 per month for 500 active profiles.

    Best for
    Ecommerce brands using behavioral events for automated journeys.
    Strength
    Behavioral segmentation connects customer events to campaigns.
    Drawback
    Reachable profile growth can increase recurring costs.
  10. Mailchimp logo10

    Mailchimp

    Free / Essentials Starting at $13/month

    Email marketing and automation for growing businesses

    Free planAPIPaid from: Essentials · Starting at $13/month

    Mailchimp is a hosted email marketing and automation service owned by Intuit for small and mid-market businesses. It combines campaigns, audiences, automation flows, ecommerce connections, SMS, analytics, and AI features. A free plan supports fewer than 250 contacts, while paid plans use contact tiers, with Essentials starting at $13 per month according to a current third-party comparison.

    Best for
    Small businesses running newsletters and promotional email campaigns.
    Strength
    The free plan supports 500 monthly emails for fewer than 250 contacts.
    Drawback
    Unsubscribed and non-subscribed contacts count toward contact limits.
  11. Profound logo11

    Profound

    Contact sales

    AI visibility measurement and marketing automation for brands

    API

    Profound measures how brands appear in AI generated answers and connects those findings to research, content, and automated workflows. It serves marketing teams at startups, agencies, and larger companies. A free Trial is available, while the current pricing page presents Enterprise as Custom and help documentation lists self serve credit allowances without publishing a complete paid price table.

    Best for
    Marketing teams measuring brand visibility across AI answer platforms.
    Strength
    Trial tracks 50 unique prompts daily across ChatGPT, Gemini, and Google AI Overviews.
    Drawback
    The current pricing page does not show a complete paid self serve price table.