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SE Ranking Review, Pricing & Alternatives (2026)

SEO and AI-search software for recurring research, tracking, and reporting

Last updated: October 26, 2026

What is SE Ranking?

SE Ranking is a hosted SEO and GEO platform for businesses, agencies, consultants, and developers. It combines rank tracking, keyword and competitor research, audits, backlink tools, local marketing, reporting, AI-search visibility, APIs, and MCP access. Core costs $129/month, or $103.20/month on annual billing, and a 14-day API trial includes 100,000 credits.

SE Ranking website screenshot
SE Ranking homepage, captured October 2026

SE Ranking is a hosted SEO and GEO platform that began in 2013 with rank tracking. The company reports that more than one million businesses, agencies, and SEO professionals have used it, with a team of over 150 people worldwide. Its current offering includes more than 30 tools for rankings, keyword and competitor research, backlinks, audits, content, local marketing, reporting, and AI search visibility. Businesses, agencies, consultants, and developers can use its hosted interface, integrations, APIs, and MCP access, but it is not open source or self-hosted. Core costs $129 monthly, or $103.20 with annual billing, and includes ten projects, three manager seats, 2,000 daily keywords, and 25,000 monthly API credits. A 14-day API trial includes 100,000 credits.

A typical workflow begins with projects, domains, keywords, search engines, devices, locations, and competitors. Users can monitor rankings, share of voice, SERP results, backlinks, technical issues, page changes, and competitor activity. Website Audit and On-Page SEO Checker flag technical and page-level problems, while Content Marketing helps prepare briefs and SEO-focused writing. Local Marketing tracks local rankings and listings across more than 100 directories. Scheduled reports, exports, and Growth guest links support client communication. Integrations include Looker Studio, Matomo, Google Analytics 4, Google Search Console, n8n, Make, and MCP. AI Results Tracker and GEO research address visibility in AI search. Core costs $129 monthly, or $103.20 annually, and includes ten projects. Growth suits larger teams, while Enterprise offers custom terms. SE Ranking suits agencies and businesses needing broad SEO coverage and AI-search monitoring.

SE Ranking is a hosted SEO and GEO platform for businesses, agencies, consultants, and developers. It combines rank tracking, keyword and competitor research, audits, backlink tools, local marketing, reporting, AI search visibility, APIs, and MCP access. Its technology uses AI and machine learning algorithms, search databases, crawlers, and proprietary data processing rather than one named foundation model. Project API automates projects, rankings, audits, backlinks, and AI search workflows within subscription limits, while Data API provides SEO and GEO datasets through credits. Core costs $129 monthly, or $103.20 with annual billing, and includes ten projects, 2,000 daily keywords, and 25,000 monthly API credits. Growth raises these limits, while Enterprise offers custom terms. A 14-day API trial includes 100,000 credits, helping teams assess usage before committing.

SE Ranking’s Core plan costs $129 monthly, or $103.20 with annual billing, and covers 10 projects, three manager seats, 2,000 daily tracked keywords, 100 daily prompts, 250,000 audit pages per month, 25,000 monthly API credits, and MCP access. Growth costs $279 monthly, or $223.20 annually, supporting 30 projects, 5,000 daily keywords, 250 daily prompts, two million audit pages monthly, and 100,000 API credits. A 14-day platform trial offers 10 projects, 750 daily keywords, 20 daily prompts, and GEO research for three domains. Its separate API trial provides 100,000 credits for 14 days without a card. Wallet API access starts with a $50 top-up, while standalone API access costs $179 monthly with annual billing. These tiers suit teams that need measurable limits before committing.

SE Ranking’s main limitation is its many separate quotas. Projects, keywords, prompts, audit pages, GEO research domains, seats, locations, and API credits each restrict different activities, so agencies must monitor usage across several counters. Annual API credits expire at the billing cycle’s end, while Wallet credits do not. Semrush provides a broader marketing and advertising suite, Ahrefs is a direct alternative for backlink and content research, and Moz Pro has a lower published entry price with simpler campaign packaging. SE Ranking suits agencies and SEO teams seeking project delivery, recurring reports, local marketing, and AI-search tracking in one hosted account. Choose Semrush for broader marketing intelligence, Ahrefs for backlink-focused research, or Moz Pro for lower-cost campaign tracking. Pick SE Ranking when consolidated SEO operations matter more than quota simplicity.

Who is SE Ranking best for?

  • Agencies managing recurring SEO projects for multiple clients.
  • Teams tracking Google rankings alongside AI-search visibility.
  • Marketers using GA4, GSC, Matomo, or Looker Studio integrations.
  • Developers automating SEO workflows through API or MCP access.

SE Ranking Pricing (2026)

Pricing model: Paid. All prices in USD.

PlanPriceWhat you get
Core$129/month or $103.20/month annualTen projects, three manager seats, 2,000 daily keywords, 100 daily prompts, 250,000 audit pages monthly, and 25,000 monthly API credits.
Growth$279/month or $223.20/month annualThirty projects, three manager seats, 5,000 daily keywords, 250 daily prompts, two million audit pages monthly, and 100,000 monthly API credits.
EnterpriseCustomFlexible terms, custom limits and pricing, full API access, and advanced integrations.
API WalletFrom $50 top-upPurchased credits do not expire; successful Data API calls consume credits according to endpoint and response size.
Standalone API$179/month annualAnnual billing includes Data API access, MCP, volume discounts, and credits issued for the billing cycle.
API Add-on$45/month annualThe add-on extends Core, Growth, or Enterprise with Data API and Project API access; API credits start from 3 million annually.

Pros and Cons

Pros

  • One account covers rankings, research, audits, local SEO, content, and reporting.
  • Core and Growth include monthly Data API credits and MCP access.
  • AI-search tracking covers ChatGPT, Perplexity, Gemini, AI Overviews, and AI Mode.
  • Wallet API credits never expire after purchase.

Cons

  • Separate quotas make capacity planning more complicated.
  • Annual API credits expire at the end of the billing cycle.
  • Enterprise limits and pricing require a sales discussion.

Who should look elsewhere?

  • Users seeking a permanently free full SEO suite.
  • Organizations requiring a self-hosted deployment.
  • Teams unwilling to manage separate project and API quotas.

Technical Details

Open SourceNo
Self-HostedNo
API AccessYes

Frequently Asked Questions

How much does SE Ranking cost?

SE Ranking Core costs $129/month, or $103.20/month with annual billing. Growth costs $279/month, or $223.20/month annually. Enterprise uses custom pricing. The API Wallet begins with a $50 top-up, while standalone API access costs $179/month with annual billing. The API add-on starts at $45/month with annual billing for existing customers.

Does SE Ranking offer a free plan?

SE Ranking does not publish a permanent free full-platform plan. The platform offers a free 14-day trial with 10 projects, 750 daily keywords, 20 daily prompts, and GEO research for three domains. Its separate API trial lasts 14 days, includes 100,000 credits and MCP access, and does not require a credit card.

SE Ranking versus Semrush: which is better?

SE Ranking focuses on SEO projects, rank tracking, audits, agency reporting, local marketing, APIs, MCP, and AI-search visibility. Semrush publishes a broader marketing suite that includes competitive, advertising, content, and market research. Choose SE Ranking when recurring project delivery and plan capacity matter most. Choose Semrush when a wider marketing intelligence stack is the priority.

Does SE Ranking train AI models on customer data?

SE Ranking’s privacy statement, last updated June 25, 2026, says it does not use personal data processed under that statement to develop, improve, or train generalized AI or ML models. The same statement says its AI services may process prompts, messages, uploaded files, generated responses, feedback, conversation history, and technical metadata. Anthropic is listed as an AI services processor.

Can SE Ranking be used for commercial client work?

Yes. SE Ranking markets Core, Growth, Enterprise, and Agency Pack features to businesses and agencies, and its reporting, guest-link, and client-facing features support commercial delivery. Use remains subject to plan limits, service terms, API credit rules, data licenses, and any restrictions applying to redistribution or external publication of platform data.